Uber Eats for Merchants

Delivery15-30% commission

About

Merchant platform to list on the Uber Eats marketplace, take and manage orders, and deliver through Uber's courier network or your own drivers.

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Key Features

Tiered marketplace listing (Lite 20% / Plus 25% / Premium 30% of delivery orders) where higher tiers buy more in-app visibility, lower customer delivery fees, and Uber One member exposure.

Uber Eats Manager dashboard with an analytics hub (net sales, average order size, most popular times), unified offer/ads reporting, and a feedback hub for responding to customer ratings and reviews.

Ads Manager with sponsored listings, flexible offer types, and campaign scheduling; the Premium plan matches your ad spend up to $100 per month.

Webshop: a commission-free, brand-customizable online ordering page for your own website and social channels with real-time menu syncing - and unlike marketplace orders, you own the customer data (name, email, order dates).

Uber Direct: white-label same-day delivery from your own website, app, or phone orders using Uber's courier network, schedulable up to 30 days ahead, flat fee from $7.99 per delivery.

AI merchant tools (launched July 2025): automatic summarization of customer reviews, AI-generated menu item descriptions, and AI enhancement of low-quality food photos (lighting, resolution, framing).

Operational integrations: order flow into major POS systems via partner integrations, live order chat with customers to fix issues mid-order, and a Top Eats badge program that boosts visibility for high-quality stores.

Pricing

15-30% commission

Contact Uber Eats for Merchants directly for detailed pricing information, custom plans, and enterprise quotes.

What is Uber Eats for Merchants?

Uber Eats for Merchants is the seller-side platform of the Uber Eats marketplace, used by restaurants (and increasingly grocery and retail stores) to sell through the Uber Eats app, run direct online ordering, and access Uber's courier network. It suits everyone from single-location independents to large chains: you pick a commission tier (Lite/Plus/Premium) that trades fee percentage for in-app visibility, or a 15% self-delivery plan if you have your own drivers.

What differentiates it from DoorDash and Grubhub is the breadth of the non-marketplace stack under one account: a commission-free branded Webshop (2.5% + $0.29 per order) and Uber Direct white-label delivery from $7.99 per drop, plus a global footprint across dozens of countries. Note: contrary to some third-party descriptions, Uber's published merchant AI tools focus on review summaries, menu descriptions, and photo enhancement - not demand forecasting.

Uber Eats for Merchants adoption: what our data shows

1,045 of 71,239 unique US restaurant locations (September 2026 scan)

11.7% of the 8,962 locations where we detected any technology.

Uber Eats is the second-most-detected delivery marketplace in our current scan, behind DoorDash and ahead of Grubhub.

Definition: Detected public website signal (embedded widget, booking link, ordering button or platform script), not a confirmed contract or install. Scan: 238,000+ restaurant websites, deduplicated to 71,239 unique locations in the United States (50 states + DC); September 2026 recount.

See the full restaurant technology adoption report

Uber Eats for Merchants pricing

Plan	Price	Notes
Lite (marketplace)	20% fee on delivery orders + 7% pickup fee	Cheapest marketplace tier. Store appears only when customers search for it by name. Pickup fee is 7% with validated in-store pricing, 10% without.
Plus (marketplace)	25% fee on delivery orders + 7% pickup fee	0% intro rate for the first 30 days. Increased discoverability, shown with a lower delivery fee, access to ads and offers. Reaching Uber One members costs an additional 5% on Uber One orders.
Premium (marketplace)	30% fee on delivery orders + 7% pickup fee	0% intro rate for 30 days. Lowest customer delivery fee shown, Uber One access at no extra cost, ads spend matching up to $100/month ($1,200/year), complimentary premium menu photo package, and 0% fees for the first 6 mo
Self-Delivery	15% fee per order + 7% pickup fee	You use your own couriers but stay listed in the app (home screen, search, categories). Orders handed to Uber's network for farther deliveries are charged 25%.
Webshop (direct online ordering)	2.5% order processing fee + $0.29 per order	Commission-free branded ordering site for your own website/social channels; included with an Uber Eats marketplace account.
Uber Direct (white-label delivery)	From $7.99 per delivery, US	Flat fee per delivery, no commissions or monthly minimums; final rate varies with distance, speed, and integration method.

Pricing verified July 2026 from the vendor website and public sources; plans and rates can change - confirm with the vendor before purchase.

Uber Eats for Merchants pros and cons

Pros

+Very fast to get started and easy to run day to day - G2 reviewers score it 9.0/10 for ease of setup and 8.6/10 for ease of use, above many delivery peers.
+Instant access to a huge existing customer base and Uber's driver network - merchants highlight that dispatch, routing, and logistics are handled automatically, so no hiring or managing delivery staff.
+Reviewers value the built-in growth levers: reaching a larger customer base while managing orders efficiently from one place (marketplace exposure, offers, and ads in Uber Eats Manager).

Cons

−High commission fees are the most consistent complaint on G2 - 20-30% on delivery orders significantly squeezes already thin restaurant margins, and Uber One reach on the Plus plan costs another 5%.
−Limited customer-data ownership on marketplace orders: reviewers note ordering history and contact details stay in Uber's ecosystem, making loyalty programs and direct remarketing hard (the Webshop is Uber's answer, but only for direct orders).
−Support quality lags: G2 rates Quality of Support 7.4/10 (its weakest score), and merchants report disputes over being charged for missing/incorrect items and long support hold times; Uber Eats' overall Trustpilot rating is 2.3/5 (mostly consumer reviews, but it shapes the disputes merchants must absorb).

Top Uber Eats for Merchants alternatives

DoorDash for Merchants

Larger US market share and a cheaper entry tier - Basic is 15% on delivery (vs Uber's Lite at 20%) with 6% pickup on all plans - so it is usually the first or parallel marketplace for US restaurants.

Grubhub for Restaurants

Similar tiered marketplace (roughly 15% self-delivery Basic up to 25-30% all-access) that is worth adding in metros and campuses where Grubhub demand is strong, though note its ~3.05% + $0.30 payment processing fee on top of commission.

ChowNow

Commission-free direct ordering on a flat subscription instead of per-order percentages - better for established restaurants with their own demand that want to own the customer relationship rather than rent marketplace traffic.

DoorDash Online Ordering (ex-Storefront)

DoorDash's equivalent of Uber Direct's white-label ordering, but with a true $0/month entry tier (processing fee only) - relevant if you compare marketplace partnerships by what they give you for YOUR OWN website traffic.

Compare all Uber Eats for Merchants alternatives

Uber Eats for Merchants FAQ

How much does Uber Eats charge restaurants?

As of July 2026, marketplace delivery orders cost 20% (Lite), 25% (Plus), or 30% (Premium) of the order, plus a 7% pickup fee (10% without validated in-store pricing). Restaurants with their own drivers pay 15% on the Self-Delivery plan. Plus and Premium start with a 0% intro rate for 30 days, and Premium refunds fees in early months with fewer than 20 orders.

What is Uber Eats for Merchants actually used for?

Three things: selling through the Uber Eats marketplace app, running commission-free direct ordering on your own site via Webshop (2.5% + $0.29 per order), and offering white-label delivery from your own channels via Uber Direct (from $7.99 per delivery). Uber Eats Manager ties it together with analytics, ads, offers, and review management.

How does it compare to DoorDash and Grubhub?

All three use similar commission tiers, but entry pricing differs: DoorDash Basic is 15% on delivery with 6% pickup, while Uber's cheapest Lite plan is 20% with 7% pickup. Grubhub runs roughly 15-30% plus a ~3% payment processing fee. Uber's edge is the bundled non-marketplace stack (Webshop + Uber Direct) and international reach; DoorDash has the larger US order volume.

Who is Uber Eats for Merchants a good fit for?

Restaurants that want incremental order volume without hiring drivers, chains needing multi-market or international coverage, and businesses that want marketplace demand plus direct ordering under one account. It is a poor fit as a sole channel for thin-margin operations - at 25-30% commission many operators raise menu prices in-app or push regulars to the cheaper Webshop.

Pricing and feature details verified July 2026from vendor websites and public review platforms. Adoption figures come from RestaurantTools.ai's scan of US restaurant websites and reflect detectable integrations only.